The company grew to become well-known for its moral trading ethos and its stance against testing beauty products on animals. It began from a single shop in Brighton within the Seventies and grew underneath Dame Anita and her husband Gordon Roddick. There are hopes it goes to be restructured to raised compete with brands such as Lush, perhaps best-known for its bath bombs, which is in style with younger buyers. Merchants are additionally benefitting from decrease operating costs and round the clock sales opportunities, mentioned OCBC Bank managing director and head of client financial services, Anne Leh.

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